Qualfon Inaugurates New Customer Experience Center in Cagayan de Oro City

On May 22, 2024, Qualfon, a leading global business services provider, celebrated the grand opening of its newest Customer Experience (CX) Center in Cagayan de Oro City, Philippines. This advanced facility, located in the Limketkai Module-2 BPO & Cyberpark Building at the Limketkai Center, is set to become a significant employment hub, with plans to hire over 2,000 individuals by 2025.

Expansion into Southern Philippines

The Cagayan de Oro CX Center marks Qualfon’s fourth location in the Philippines, joining existing sites in Manila, Cebu, and Dumaguete. This expansion is a key step in Qualfon’s strategy to extend its reach across the country and enhance its service delivery.


Doug Wells, Chief Operating Officer, Customer Engagement Services, highlighted the importance of this new site: “We’re thrilled to bring Qualfon’s commitment to excellence to southern Philippines. From Manila in the north to Cebu and Dumaguete in the central region and now Cagayan de Oro in the south, our reach across the country is expanding. We’re excited to welcome members of the Cagayan de Oro community into the Qualfon family.”

Launch Ceremony

The ribbon-cutting ceremony was attended by prominent figures, including Qualfon executives, DICT Undersecretary Jocelle Batapa-Sigue, City Administrator Atty Hilario Roy Raagas, and Limketkai Sons Inc. Chief Operating Officer Albino Limketkai. Their presence underscored the significance of this new venture for both Qualfon and the local community.

A Commitment to Service and Community

Qualfon’s expansion into Cagayan de Oro is a testament to its dedication to providing comprehensive customer lifecycle management services, including customer service, technical support, retention, and sales. The new site will play a vital role in the region’s economic growth by offering numerous employment opportunities, investing in employees and their families, and supporting community development initiatives.

“Our mission at Qualfon is to be the best and make each person’s life better,” said a company spokesperson. “This mission guides every interaction we have, whether it’s at work, at home, or in our communities. We strive to live by this mission every day.”

STRIDES Values: The Heart of Qualfon

Qualfon’s mission is embodied in its STRIDES values, which reflect the company’s dedication to excellence and community:

  • Service: Providing effective solutions for clients and robust support for employees.
  • Teamwork: Achieving greatness through collaboration and mutual support.

  • Results: Meeting goals with efficiency and a solutions-based approach.
  • Integrity: Maintaining transparency and honoring commitments.
  • Dignity: Valuing and respecting every individual.

  • Encouragement: Motivating and supporting others to achieve their best.

  • Spirituality: Help each person discover their true purpose in life. 

About Qualfon

Qualfon is a global business services company specializing in multichannel customer engagement, lead generation, integrated marketing, print, and fulfillment solutions. With approximately 16,000 employees, Qualfon serves international brands across various industries from strategic locations in the United States, the Philippines, Guyana, Colombia, Mexico, Costa Rica, Canada, and India.

Qualfon’s mission to “be the best and make each person’s life better” is reflected in its holistic approach to investing in clients, their customers, employees, families, and the communities it serves.

Looking Ahead


As Qualfon continues to grow, its new CX Center in Cagayan de Oro stands as a beacon of opportunity and a commitment to enhancing lives and fostering economic development.

The inauguration of this center is not just a business milestone; it represents a promise to contribute positively to the community and to support the aspirations of its members.


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